Hey there, fellow creators and makers! If you're about to embark on the wild adventure of taking a product from idea to launch, you're in for a ride. From my solo quests to team hustles in buzzy startups, I've picked up a thing or two.
And before we dive in, here's something to lighten the mood: Why did the golfer bring two pairs of pants? In case he got a hole-in-one! (Yep, I'm a caddy for my 7-year-old, Ellie, so brace yourself for dad-level golf jokes.)
1. The Brainwave: It's All Starting
Going Solo: Emotions. Oh boy, they're your unpredictable companions. Some days you'll think you're onto the next big thing; other times, you might wonder if you’ve just dreamt it all up during a power nap.
Startup Scene: Here, you've got a sounding board. Share, bounce ideas, and let them grow from the feedback. More minds can mean more magic.
2. Reality Check: Testing the Waters
Going Solo: Step out, chat with folks, and maybe even set up a makeshift booth at a local market. Remember, it's about finding out if the world's got room for your brainchild.
Startup Scene: This is where those company resources come in handy. Use the data, analyze the competition, and spot the gap you’re aiming to fill.
3. Crafting Your Dream: Building the Thing
Going Solo: Keep it lean, focus on the essentials, and remember: it’s more about functionality than frills at this stage.
Startup Scene: Lean on your team. Coders, designers, testers - it’s like assembling a jigsaw puzzle with each piece playing its crucial role.
4. The Trial Phase: Feedback Fiesta
Going Solo: Hand over your creation to real people. It's about understanding how your product fares in the wild. Embrace feedback, even if it's not all sunshine and rainbows.
Startup Scene: This is where having an ecosystem can be a boon. Internal testing, focus groups, and yes, that good old office poll to see how you’re doing.
5. Showtime: Into the World
Going Solo: This is your moment. Showcase where you're strongest. Each tweet, blog, or chat can be your ticket to the big league.
Startup Scene: Time to rally the troops. Marketing, sales, that intern with a suspiciously massive TikTok following – get everyone on board.
Whichever path you’re on – solo or surrounded by a team – it's all about the journey, the learning curves, and enjoying those little moments of success. Kind of like golf, where every swing counts, and sometimes, you just might get that unexpected hole-in-one. So, buckle up, keep the faith, and launch that dream!
Keegen Knapp Newsletter
Join the newsletter to receive the latest updates in your inbox.