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Keegen Knapp

Hi, my name is Keegen

I'm a passionate growth and product marketer based in Little Rock, Arkansas. I also help scale companies with proven strategies.

My goal is to be as helpful as possible to individuals like you and the companies I work with.

You can do a lot with passion, effort and strategy!!

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Featured Posts

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Customer Acquisition Strategy - A Complete Guide For 2022

It's no secret that customer acquisition is one of the most important aspects of any business. Without new customers, businesses cannot grow and thrive. In order to attract new customers, you need a customer acquisition strategy. This guide will teach you everything you need to know about customer acquisition in

Customer Acquisition Strategy for 2022
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How Your Media Mix Effects Customer Acquisition Cost

Your media purchases can affect your customer acquisition costs. But what does that really mean? Read on for the information you need.

How your media mix effects customer acquisition cost
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Dynamic Creative Optimization: The New Champion of Marketing

When it comes to understanding the complex customer buying journey, explore how dynamic creative optimization can reach the right person with the right message!

Dynamic Creative Optimization: The New Champion of Marketing
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How to Define Your North Star Metric

Did you know that half of all small businesses [] don't have a written marketing plan? Are you worried that your plan isn't helping you reach your overall business goals? Or has your plan gone stale as the market has changed? Don't worry if your

How to Define Your North Star Metric
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Build Your First Growth Marketing Canvas: Part 1 of 3

Are you struggling to grow your business? Getting a startup from the launch phase to the growth face is not always easy, but it's doable! Here's the pro tip… create a growth marketing canvas. Download The Free Growth Marketing Canvas Here GrowthMarketingCanvas-keegen.pdf 176 KB download-circle [

Create a Growth Marketing Canvas

Recent Posts

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Get Your Facebook Ads Back On Track in 5 Simple Steps

Has your Facebook ad performance suddenly flatlined? There could be many reasons why your campaigns aren’t delivering the results you’re after. Fear not, this five-step process is here to help you get back on track toward achieving improved ROI and better overall results!

Image of Train Tracks With the Words Get Your Facebook Ads Back On Track
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What is OTT advertising? Why Marketers and Media Buyers are Adding OTT to Their Media Mix

The OTT (over the top) media market hit an estimated $31.1 billion in the U.S. alone in 2021. Program television's dominance has given way to the rein of OTT, and marketing approaches are changing with it. T.V. commercials used to be scattered, often not finding the audience

Why Marketers are Adding OTT Ads to Their Media Mix
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What Investors Look For In Customer Acquisition Costs

It's no secret that customer acquisition costs (CAC) are a huge pain point for startups. Not only is it difficult to attract new customers, but it's also expensive to do so.

What should you say about customer acquisition to investors?